Origin is Australia’s leading intergrated energy company. Delivering energy needs to more than 4 million electricity, natural gas and LPG customers, making it Australia’s largest energy retailer.

An Australian energy story was produced to aid in increasing the understanding of the Australian electricity sector.

The aim was to create a book that was influential and engaging, whilst educating in a fun and impactful way. We brought warmth to the book using a bold but limited colour palette and iconography throughout.

Origin Energy is an end-to-end supplier, not only do they do discovery but they are also a retailer; this idea was carried through the book as a continuing line from start to finish.

The size of book was designed to neither intimidate nor overwhelm, rather be light and welcoming.